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260 Quick Web Design Tips

    Top 10 Most Important Web Design Tips

  1. Include a feedback form A feedback form serves three purposes. The feedback form is good for public relations. Having it on your site will help customers form an impression of your company as one that cares what it’s customers have to say. Put the feedback form where people can find it easily on your web site. This might be on a navigational menu, or as a text link.
  2. Give them ordering choices Not everyone is comfortable giving out credit card information over the Internet, and not everyone likes to shop with a credit card. To maximize your sales, be sure you give customers alternate methods for making a purchase. In addition to your online order form, provide a way for people to order by telephone, by fax and by mail. Make those options easy to find, too. If your customer has to hunt for ways to make a purchase, you’ll lose sales. If you find too many customers use call, fax or mail their order, consider adding a surcharge for orders that aren’t placed electronically. Or, increase your prices slightly and then offer a discount for ordering online.
  3. Tell them how to reach you Customers want to know who you are and how they can contact after they’ve made a purchase. And they want that information to be easy to find. If it isn’t they may question your honesty or credibility and move on to a competitor’s web site to make their purchase. You can avoid that trap by by having a “contact us” button on every page of your web site. The “Contact us ” button can lead to a web page that lists your business name, business email address, telephone, fax and other information customers may need to know. If you don’t want to take the calls yourself, have an answering service take them for you. Tip: Remember the Internet is “on” 24 hours a day, 7 days a week. People can and do use it all night long. If you don’t have someone answering phones 24 hours a day, be sure to indicate your hours of operation and your time zone with your contact information.
  4. Read and answer email at least once a day One of the leading attractions of the Internet is its immediacy. You can find information, shop for products, send and receive letters, place orders, send invoices, view pictures, and access documents 24 hours a day, seven days a week. But that’s also one of the leading disadvantages of the web – at least for web site owners. Because the web and online services are available 24 hours a day, visitors expect them to be staffed around the clock, too. If they have a question, they expect to get a response in hours, rather than days as they might if they sent a question to your company using traditional mail. To keep customers happy, therefore, plan to answer all email within 24 hours or less. If you don’t answer your email in a timely fashion, your customers are likely to have little difficulty finding one of your competitors on the web.
  5. Help people who stumble into your web site find their way back When visitors find your web site, they may save or print some of your information to read at a later time. When they find that information later on, they may want to return to your site. To make sure they can find their way back, be sure that every page on your site includes the name of your web site, your phone number and your URL on the bottom of the page. To avoid typing that information in manually on every page include it on the bottom of whatever template you use to create web pages.
Sources..

www.web-site-building-tips.com

www.tips-tricks.com

www.see-search.com

260 Quick Web Design Tips